Greenlight
After years of juggling multiple brand voices in an agency setting, I wanted to go all in on one brand—and I found the perfect fit at Greenlight. As Senior Content Manager, I’ve shaped and evolved the brand’s voice, crafting everything from push notifications to messaging strategies for major product launches.
Scope
Email · In-app · Push notifications · Social media · Website · Paid advertising · Blogs · Podcasts · Scriptwriting · Newsletters · Press releases · Brand character developemnt · Pitches · Product marketing · Content strategy · Creative oversight · Employee resources · Merchandise
Tools
Figma · Braze · Contentful · Slack · Google Drive · Asana
In-app
Organic social
Website
Acquisition
Video
